AI built for technology VARs
Channel sales AI that does your busywork
Meet SAM, Semi-Automated Machine
SAM is NOT general-purpose AI — he doesn’t role-play or write poems about your feelings.
Features
SAM puts data into Order Record
Every part, source, and shipment feeds into the Order Record — linking vendor quotes, internal and external POs, tracking details, and serial numbers into one clean, organized view.
Turns Chaos Into Clean Data
SAM parses emails and attachments for quotes, POs, and tracking updates, then asks you to confirm before anything’s finalized. In channel sales, context matters — and that’s where you come in
Learns your process — every path, every preference
Every order takes a different path. SAM learns your workflow, spots patterns, and suggests next steps — like checking stock or drafting quote requests — helping you process orders faster and more consistently.
Memory like an elephant — no more fire drills
With a thousand moving parts, things “slip through the cracks”. SAM flags late shipments, silent vendors, and PO mismatches — and even drafts the follow-up email for you.
Automatically save files
WorkParser syncs with Google Drive or OneDrive to auto-build your folder structure and file documents by order workspace — saving your team hours of manual work.
One Source of Truth
Everyone sees the same clean data you approved — in the same format, every time. Customers get consistent updates they can easily map into their own systems.
Every Deal Buries You in Emails, PDFs, and Busywork
"In the technology reseller world, every deal creates a flood of unstructured data — quotes, POs, tracking numbers, and invoices buried across endless emails and portals. Sales teams spend hours in copy-paste chaos just trying to keep orders moving.
It’s critical work — but painfully repetitive — and the tools meant to help often make it worse. With no single source of truth, every day becomes a scramble to stay organized.
After 20 years in the VAR world facing the same problems, we built WorkParser — an AI copilot built into your inbox that handles the busywork for you."
— Patrick Holman, Founder, WorkParser.
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